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March 02, 2012
Facebook's New Business Pages - What's New?
By Navneet Kaushal
Facebook brand pages have the Timeline too. This is old news. What we are discussing here is the new features that the business pages have with the Timeline. As we mentioned in a previous post - Facebook has done away with default landing tabs. Also Facebook has stated that cover cannot have any call to action terms like-"Get it now". You cannot offer any price/purchase info or your contact info on the cover photo. You cannot ask users to 'LIKE' you anymore.

However, there are other features that you can optimize for your brand page, which we have discussed below:

Smarter Apps:

The default tabs and apps that were earlier on the left hand side of the page are right on top, just below the cover photo. This area of a brand Page is known as 'Views and Apps'. Users can refer to this area to navigate thru your page's timeline better.

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